eBay Announces 110% Price Guarantee on Select Products

On Wednesday, eBay announced it will be launching a Best Price Guarantee to offer shoppers in the United States 110% of the price difference if they find an item for less on a competitor’s website.

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Best Price Guarantee replaces eBay’s current price match offering, giving shoppers the lowest price online for eligible Deals and Top Products.

“Summer is a busy, deal-driven time for shopping and Best Price Guarantee gives eBay customers the confidence to navigate the season knowing they are getting the best possible price. Customers can enjoy the best prices every day, with no blackouts on price-matching throughout the summer.”

Scott Cutler, eBay’s Senior Vice President, Americas

Best Price Guarantee allows shoppers to be sure they’re getting the best deal on many of eBay’s most popular items.

Users who find an item available for less on an approved competitor’s website can contact customer service within 48 hours of their original purchase on eBay.com and will be issued a coupon for 110% of the difference upon confirmation by the eBay team.

Items qualifying for the Best Price Guarantee are:

• Any product that displays the Best Price Guarantee badge, including the Top 20 best selling products across thousands of categories as well any item in our eBay Deals program.
• Eligible items must be available from an approved competitor, including Amazon.com, BestBuy.com, HomeDepot.com, Jet.com, Sears.com, Target.com, Walmart.com, and Wayfair.com.
• Both items (listed on eBay and the approved competitor’s website) should be exactly the same and currently in stock.

eBay Deals are open to everyone and always ship for free every day – no membership required – and include trending inventory from across all eBay categories, including consumer electronics, home & garden and fashion, at a great value (usually between 20% and 80% off).

At any given time, there are tens of thousands of items offered through eBay Deals, and ‘featured deals’ are updated at least once a day starting at 8 a.m. PT. Top Products include the top 20 best-selling products across thousands of categories.

Will Impact Brand Name Products Sellers Only

This kind of price guarantee only works with brand name products that are available on multiple platforms.

The company apparently is willing to take the discount hit on sales to promote the idea of “best price” on eBay.

Considering it does not own the merchandise, this is a bit of a risky strategy and probably the reason it is only offered on selected products.

What do you think of eBay getting into the guaranteed price game? Let us know in the comments section down below or over on our Facebook Group.

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