Shopify Invests in Crossing Minds – AI Recommendation Platform
Crossing Minds, the smartest and most efficient recommendation platform for business, today announced an investment from a leading provider of essential internet infrastructure for commerce, Shopify.
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In addition, the AI recommendation platform is now available to Shopify merchants, enabling them to seamlessly leverage individualized recommendations that engage and convert customers without cookies or personal data. Shopify’s investment follows Crossing Minds’ recently announced Series A funding round and will allow the company to scale amongst Shopify’s global merchant base.
“We built the Crossing Minds recommendation platform to help merchants understand their customers better without sacrificing their customers’ privacy,”
“We’re thrilled to be a part of the Shopify ecosystem of commerce tools that are trusted by millions of businesses worldwide. Our platform integrates seamlessly with Shopify’s merchant tools, providing great shopping experiences and precise recommendations.”
Alexandre Robicquet, Co-Founder & CEO, Crossing Minds
“AI is changing the world. And with Crossing Minds’ recommendation platform, we are using AI to change the way products are marketed to individual customers, with astonishing returns,”
“With Shopify, we will now have the potential to reach millions of merchants. I am extremely excited about this.”
Sebastian Thrun, Co-Founder, Crossing Minds.
Crossing Minds Now Available To Shopify Merchants
Shopify’s investment comes at a pivotal moment for online commerce. As global consumer data privacy laws are tightened and third-party cookies that track users across the Web are phased out, merchants are turning to solutions that drive engagement and conversions without undermining consumer privacy.
The Crossing Minds platform does not require personal user data, using the most advanced artificial intelligence and machine learning technology available today to provide relevant recommendations and personalized experiences for customers by analyzing on-site actions. Businesses using the platform see an average increase of 96% in sales and 120% in click-through rates.
“As we aim to make commerce better for everyone, our strategic investment in Crossing Minds will further provide merchants with a unique solution to provide relevant product recommendations and personalized experiences to meet customer’s evolving needs,”
“Crossing Minds is leading the future of recommendation and personalization through best-in-class AI that will ultimately enable Shopify merchants to build stronger relationships with their customers.”
Fjolla Bakalli, Manager of Corporate Development and Strategic Initiatives, Shopify.
The platform integrates directly with existing commerce tools and platforms and businesses can get up and running in a few clicks. To learn more about how businesses can get started implementing personalized recommendations, visit crossingminds.com/shopify.
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Editorial Note: This post is from a Company Press Release and may have been modified for clarity.